Audi Brand and Business Summit

Audi invited its global dealer network to the Brand and Business Summit 2020 (ABBS)
in Munich, emphasizing product innovations, sales strategies, and future brand directions. Our task was to design and manage a cohesive first-day experience, from guest arrivals through an engaging evening program, ensuring a seamless customer journey. We additional coordinate all on-site trades related with the event execution.
The result was a series of eight captivating shows and more than 2,300 satisfied participants, creating a memorable and successful event that reinforced Audi’s brand and dealer connections worldwide.